Greens · label-based rating

AG1

by Athletic Greens · $99.00 / 30 servings ($3.30/serving)
D
Formula
Badly underdosed
D
Deal
Big markup

"One scoop. 75 ingredients. Foundational nutrition." On every podcast ever.

Key ingredients

Spirulina · Vitamin C · Ashwagandha · Rhodiola · Probiotics · 75 total ingredients

Doses are hidden or too numerous to grade one-by-one — this product carries a label-based rating.

Make it yourself — per serving

Ingredient (bulk)Cost/serving
Vitamin D3$0.04
Magnesium Glycinate$0.11
Vitamin C$0.02
Ashwagandha (KSM-66)$0.06
Flavor + sweetener$0.20
Your DIY cost$0.44
Athletic Greens charges ($99.00 / 30 servings)$3.30

That's a 7.6× markup over building the same actives from bulk powders. (Receipt covers the parts that matter — the recognizable actives.)

The verdict

AG1 packs 75 ingredients into proprietary blends, which means most are present in fairy-dust amounts you can't verify. The two or three that are meaningfully dosed (vitamin C, some B-vitamins) are cheap staples. Independent estimates put ~50–70% of the price on brand and marketing. The parts that actually do something — D3, magnesium, ashwagandha — you can buy in bulk for cents.
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Educational only — not medical advice. Grades and clinical doses are computed from public labels against sourced research (citations on the main site); prices last verified 2026-07-21. Expensive Powder has no sponsors; bulk links may earn an affiliate commission, which never affects a grade. Talk to a clinician before starting any supplement.