Nootropic · label-based rating

Neuriva

by Reckitt · $39.99 / 30 servings ($1.33/serving)
D
Formula
Badly underdosed
D
Deal
Big markup

"Fuel 5 indicators of brain health." Sold in every drugstore.

Key ingredients

Coffee Fruit Extract · Phosphatidylserine

Doses are hidden or too numerous to grade one-by-one — this product carries a label-based rating.

Make it yourself — per serving

Ingredient (bulk)Cost/serving
Phosphatidylserine$0.13
Your DIY cost$0.13
Reckitt charges ($39.99 / 30 servings)$1.33

That's a 9.9× markup over building the same actives from bulk powders. (Receipt covers the parts that matter — the recognizable actives.)

The verdict

A two-ingredient formula — coffee-fruit extract and phosphatidylserine — stretched across a big marketing budget. The evidence behind the headline "clinically proven" claim is thin and largely company-funded. There isn't much formula here to rebuild; the honest move is skipping it.
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Educational only — not medical advice. Grades and clinical doses are computed from public labels against sourced research (citations on the main site); prices last verified 2026-07-21. Expensive Powder has no sponsors; bulk links may earn an affiliate commission, which never affects a grade. Talk to a clinician before starting any supplement.